Constant Berkhout

Constant BerkhoutConstant Berkhout is a passionate practitioner of retail marketing and shopper psychology. He obtained a Master of Science in Economics Cum Laude with a major in Marketing at the University of Groningen in the Netherlands. His curiosity and caeer took him across the world to live in Argentina, Belgium, the UK and the USA. Through his own agency, Berkhout works with retailers and suppliers in Europe, the Middle East and Asia including Conagra Brands, Danone, GrandVision, Heineken, JDE, Jumbo, Migros, SPAR International and Sonos. Most of the assignments focus on retail format development, category management strategy, data analytics and shopper marketing. Before setting up his own agency, he held commercial and insights roles at Ahold Delhaize, Kraft, P&G and PepsiCo. Read More Read Less

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Retail Marketing Strategy11 % NR
Publisher: Kogan Page
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28 Nov 2015
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Assortment and Merchandising Strategy36 %
Publisher: Palgrave MacMillan
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27 May 2019
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The Retail Innovation Toolkit31 % NR
Publisher: Lannoo
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06 Sep 2021
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